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Traffic is number of people that visit your site.  

Visitor Performance is what they do on your site and how long they stay there.

Traffic & Visitor Performance: Strategies

Where does Traffic come from?

1. Links

 The number of links present on various other sites that focus at you determines the level of your popularity. Always make sure that you exchange links with as many sites as possible as it helps in getting subscribers. You can have a separate page devoted solely for this purpose. The websites on which link will appear should be chosen with care and should be focusing the same set of audiences that you focus on.

2. E-mails

Make a list of relevant subscribers that are interested in hearing from you. The focus shall be on quality and not on quantity. These subscribers can be sent E-mail newsletters. It is an excellent way of promoting your web site provided the content of the newsletter is short, informative and interesting.  You can even join big and small e-mail groups for promoting your website and the products it sells.

3. Offline Marketing

Having an offline marketing campaign to push people to your website will push up your traffic numbers.

How to keep people browsing?

1. Great Content

Back to rule number one.  Give people what they want and they will stay.

2. Catching Articles

Articles that keep people reading and interested.

3. Interesting Offers

Interesting free offers and information.